Stryde first opened its doors in Ballarat, Victoria in November 2007 with a philosophy of providing its customers with shoes and accessories that were different and unique - products that weren’t found on every shopping strip and major retail chain.

The range of that Stryde offers its customers is hand-selected from some of Europe’s finest, independently owned and operated boutique fashion houses making the store a destination for women who want quality products that stand out from the crowd.

Stryde understands that women today want wardrobe choices which not only have longevity and simplicity but are also adaptable to their own unique and personal style.